The latest version of Prophecy adds a completely new Trade Promotions Planning module which supports: • Planning discrete promotions across calendar date ranges • A structured workflow for creation and approval • An algorithm for calculating the incremental sales / revenue / margin from each promotion • Forecast versus actual for each promotion • Promotional league tables to rank the effectiveness of each promotion.
mplementing a Trade Promotions Planning system is hugely intimidating. Existing Trade Promotions Planning solutions are costly, complex and time-consuming to implement. The Trade Promotions Planning module in Prophecy is different because it: • works entirely within Prophecy • makes promotions visible and trackable • can be bolted on to most Prophecy databases with relatively low implementation resource, • captures the ‘essence’ of Trade Promotions Planning, without the over-detailed fine accounting of every penny / cent. The ‘big picture’ really should be sufficient to sort effective from the ineffective promotion. So, Prophecy’s Trade Promotions Planning module is right for you if implementing a full-blown traditional Trade Promotions Planning is ‘over the top’, unnecessarily expensive or complex. It provides all the basics for planning promotions, with minimum complexity.
The latest version of Prophecy adds a completely new Trade Promotions Planning module which supports: • Planning discrete promotions across calendar date ranges • A structured workflow for creation and approval • An algorithm for calculating the incremental sales / revenue / margin from each promotion • Forecast versus actual for each promotion • Promotional league tables to rank the effectiveness of each promotion.
mplementing a Trade Promotions Planning system is hugely intimidating. Existing Trade Promotions Planning solutions are costly, complex and time-consuming to implement. The Trade Promotions Planning module in Prophecy is different because it: • works entirely within Prophecy • makes promotions visible and trackable • can be bolted on to most Prophecy databases with relatively low implementation resource, • captures the ‘essence’ of Trade Promotions Planning, without the over-detailed fine accounting of every penny / cent. The ‘big picture’ really should be sufficient to sort effective from the ineffective promotion. So, Prophecy’s Trade Promotions Planning module is right for you if implementing a full-blown traditional Trade Promotions Planning is ‘over the top’, unnecessarily expensive or complex. It provides all the basics for planning promotions, with minimum complexity.
